September 13, 2010

| bodoni love affair |

I thought it would be a nice idea to add some of the work that I've worked on during my first year at AAA. Bare in mind when you're taking a look see that all the type, imagery and basically everything is hand rendered, traced or drawn. Painstakingly I sit every Thursday night before deadlines, hand tracing qualifying lines and logos, pay off lines etc. Though, I have found a strange love for letters and typography in particular. One typeface (note non creatives: typeface; not font) that I have absolutely fallen in love with is a serif typeface called Bodoni, existing way back when block printing was still being used. Unfortunately, I have to bow down to Helvetica and Gill Sans every once in a while, but my love affair will still continue with Bodoni.



This is one of the first logos that we designed with an emblem. Mine was for an elegant country farmstall. The typeface is Bodoni, incase there was doubt.




This is a t-shirt design that was designed for an environmentally friendly company. 
"No Ice. No Life."


This was a skills brief when we first started working on typography. We had to create a type monster.



This is not the finished product, but basically we had to build a 3D object and apply a pattern that we designed earlier on in the year. The concepts obviously had to fit.

I can't really seem to find the rest of the works right now, some of them haven't been photographed yet, but they will be at the end of year exhibition, and then I'll be sure to add them.

Unfortunately, I can't go into too much depth about what it is that the concepts are or the specifications for the brief, as other schools steal, and ad agencies who are cheap, steal too. It's a shocking world. 

I promise, there is some more stuff that is far more intriguing than these, but this was all I could find for now. At the moment, we're working on corporate identity. I'm quite enjoying it.

1 comment:

  1. i'm one proud lecturer ;> its wonderful to see that you are willing to show your work to the world.

    ReplyDelete